Mitsubishi Outlander PHEV sales top 25,000 in the UK
Oct 13, 2016
・ Mitsubishi Outlander PHEV registrations have topped
25,000 accounting for half of all plug-in hybrids
on the road in the UK
・ In 2015 the Mitsubishi Outlander PHEV claimed 61 percent
of a fast-growing segment
・ Registrations so far in 2016 remain strong,
with new finance offers and a free Chargemaster Homecharger unit
now available to Mitsubishi Outlander PHEV customers
CIRENCESTER – Sales of the Mitsubishi Outlander PHEV have topped the 25,000 mark in the UK, accounting for approximately half of the total number of plug-in hybrids registered in the UK since the very first of such vehicles were registered in 2010.
By the time the Mitsubishi Outlander PHEV was launched in May 2014, a total of just 2,770 plug-in hybrids had been registered for use on UK roads but by the end of 2014 that total had risen to just over 10,000 vehicles, with the Mitsubishi Outlander PHEV accounting for 5,354 of those vehicles.
By the end of 2015 a total of 13 plug-in hybrid models had entered the market, bringing total segment registrations to 19,000 vehicles, yet despite the increased competition the Mitsubishi Outlander PHEV continued to resonate with customers seeking an ecologically-sound vehicle that didn’t compromise their practical needs or their budgets. Of those 19,000 vehicles, 11,681 were Mitsubishi Outlander PHEV registrations, accounting for 61 percent of the burgeoning segment. So far in 2016 Mitsubishi Motors in the UK continues to lead the field, with almost 7,800 Outlander PHEV registrations in the first three quarters of the year.
Lance Bradley, Managing Director Mitsubishi Motors in the UK, commented, “We’re extremely proud of the role the Mitsubishi Outlander PHEV has played in building awareness and acceptance of electrically-powered vehicles in the UK and thanks to its unmatched combination of practicality, ease-of-use, elegant styling and low running costs, we are confident of maintaining our market-leading position well into the future.”
The Mitsubishi Outlander PHEV is now even more affordable thanks to a new three years’ zero-percent finance and zero deposit* offer, as well as competitive PCP deals with a deposit contribution of £2,500*. In addition, all new Mitsubishi Outlander PHEV customers are eligible to have a 3.6kW Chargemaster Homecharge unit, which is worth £279, supplied and installed at no cost to the customer. The Chargemaster Homecharge unit charges 60% faster than a standard 13A socket and is the quickest, safest and easiest way to charge the Mitsubishi Outlander PHEV at home.
NEW OUTLANDER導入全新家族識別「DYNAMIC SHIELD」，由日本三菱自動車DESIGN本部長國本恒博主導催生。國本恒博本部長從NISSAN DESIGN、GLOBAL DESIGN MANAGEMENT部擔任部長退休後， 2014年起至三菱自動車擔任DESIGN本部長，期間不斷致力推廣品牌家族識別的重要，期望建立日本車的家族特徵。全新「DYNAMIC SHIELD」家族識別傳承PAJERO堅固防衛的設計理念，在水箱護罩與前保桿大量採用了鍍鉻材質，不僅讓質感提升，搭配下氣壩大面積鋼琴烤漆點綴，整體更添性能張力感。「DYNAMIC SHIELD」以豐富的流線及層次感設計，賦予NEW OUTLANDER年輕、有型的動感形象，加上全車系標配的LED日間行車燈及LED尾燈組，俐落的銳角造型更刻劃出新世代設計趨勢。
搭配新世代CVT 變速箱>操駕更有樂趣
超過30項部品變更展現卓越的隔音減震工程
NEW OUTLANDER不僅外觀造型讓人耳目一新，在變速系統與隔音減震方面都有大幅的躍進。全新世代的CVT變速系統，擁有更輕快的起步加速性，在各種時速都能維持最佳轉速，其調校後更進化的懸吊系統，也提升了操控穩定性，讓車主只要輕踩油門，即可安心的享受操駕快感。此外，NEW OUTLANDER的NVH卓越隔音減震工程，也是車主可明顯感受的一大特點，本次改款於車體多處增加共變更吸音、隔音、減震材料等超過30處部品；大幅降低行駛時的噪音、震動感降低，打造舒適寧靜的車內環境，搭配可自由變換多種模式的七人座空間，提供更安穩舒適的乘座感受。
